Creating the Art Form for Creating your Story!

Dealings in all Professional Creative Writing to Photography and Marketing Networking Services

Marketing Needs Assessment Media brief developed as basis for media strategy and planning Research and analysis of client and client’s competitors Media Strategy and Planning Review all available media based on each client’s unique needs, goals and budgets Establish media recommendations and approved media plan Coordinate the creative vision and ensure proper execution and delivery Media Negotiations Negotiation and placement of all media TV, radio, print, out of home, digital, outdoor, mobile, product placement, and event marketing Permission marketing – including Social Media and E-Mail Marketing Includes added value and promotional elements Campaign Stewardship Monitor campaign as it is airing to ensure accurate performance Client Service Regular status updates with client as requested and/or needed Ongoing correspondence detailing account activity, results feedback Reconcile all vendor invoices Work with co-op/client’s vendors as needed Promotions and Events Concept and execution of media promotions and events Coordination of events with all media vendors and client participants

Writer

Photographer

Artist

Podcaster

Freedom mercado, aka Mr. Black Tie, ” His Dj Name” Striking a Pose for a Photo shoot for DJ gig he had back in the day

“I seek to master the arts as well the culinary industry and to share The Stories.”

Making It in the Art World: A Realist’s Guide to Creative Success

Our team proudly understands For many, the dream of “making it” in the art world conjures visions of gallery openings, collectors whispering praise, and a work-life filled with inspiration and acclaim. But beneath the glamour is a gritty, deeply personal journey that blends talent with tenacity, strategy with soul.

1. Define What Success Means to You

Success in the art world isn’t one-size-fits-all. For some, it’s commercial viability and international exhibitions. For others, it’s community impact, self-expression, or simply making a sustainable living. Get clear on your version of artistic success—this becomes your compass through the chaos.

2. Master the Craft, Then Break It

Strong technique earns respect, but personal voice earns loyalty. Honing your skills is vital—but don’t be afraid to push boundaries or challenge norms. The art world rewards authenticity over imitation. Let your work reflect the truths only you can tell.

3. Build a Presence, Not Just a Portfolio

In the digital age, an online presence is just as crucial as a gallery wall. Curate your work on platforms like Instagram, Behance, or your personal website. Engage meaningfully with followers and fellow creatives—community often precedes opportunity.

4. Learn the Art of the Hustle

Opportunities rarely knock—you have to chase them down. Apply for residencies, submit to juried shows, collaborate with other artists, or pitch your work to curators. Rejection is part of the rhythm. Thick skin, open mind, repeat.

5. Treat Your Practice Like a Business

Making it as an artist often means being your own marketer, manager, accountant, and PR rep. Track your expenses, price your work sustainably, write strong artist statements, and understand contracts. Passion fuels the art—but professionalism powers the career.

6. Connect, Don’t Just Network

The art world is built on relationships. Attend exhibitions, join collectives, talk to curators, support other artists. Be real, be respectful, and build trust slowly. The right connection can open doors, but meaningful support systems will keep them open.

7. Embrace Evolving Success

What feels like “success” today may shift tomorrow. Maybe you start out wanting gallery representation but later find joy in teaching or community art projects. Let your definition of success evolve as you evolve—creatively and personally.

Making it in the art world doesn’t mean becoming someone else’s idea of a success story. It means staying true to your vision while navigating a world that doesn’t always make space for dreamers. Keep showing up—because the art world can’t discover what it never gets to see.

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What began as a passion for lingerie design has blossomed into a full-fledged couture movement. Mercado’s early pieces—delicate, daring, and unapologetically bold—earned him a loyal following. But it’s his evolution into high-concept couture and steampunk originals that’s truly setting him apart. Each garment is a story stitched in silk, lace, and leather—tailored not just to fit the body, but to express the soul.

His TikTok page, @freedommercado, offers a behind-the-scenes look at his creative process and showcases his diverse clientele, from Utah’s festival-goers to Boston’s fashion-forward elite. Videos highlight his intricate designs, dramatic fittings, and the joy his clients radiate when wearing his creations. One standout clip features a trio of clients from Utah Lake modeling his latest festival-season gowns—each piece a blend of gothic elegance and futuristic flair.

Mercado’s aesthetic is unmistakable: a collision of Victorian romance, modern edge, and theatrical drama. Whether it’s a corseted gown with cascading tulle or a hand-sewn steampunk ensemble complete with brass embellishments, his designs are wearable art. And the buzz is growing—fashion insiders are beginning to whisper that Freedom Mercado may just be the next big name in American couture.

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Original Steampunk & Couture Dress

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